How To Attract Candidates With Transferable Skills
23 November 2023
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In today’s rapidly changing job market, the importance of attracting candidates with transferable skills cannot be overstated. Hirers are increasingly recognising the value of these universally applicable qualities, which can be carried from one job to another, regardless of the industry.

These skills including communication, problem-solving, teamwork, and adaptability, are highly sought after as they demonstrate a candidate’s flexibility and capacity to evolve per the needs of a dynamic business environment. These skills often indicate a potential for growth, making such candidates a valuable asset to any organisation.

In this article, we will be going through the best ways of attracting more candidates with transferable skills.



Attracting candidates with transferable skills involves a shift in recruitment strategies—moving away from focusing solely on industry experience and technical know-how, towards recognising the potential of adaptability and problem-solving capabilities.

Advertise job vacancies with a clear mention of the skills you seek. This communicates to potential candidates that your organisation values these skills, attracting those who possess them.

These abilities allow individuals to bring a unique perspective and approach to any job, regardless of their previous experience. By highlighting the potential for growth and adaptation, you can draw in candidates who are willing to take on challenges and look for new ways to succeed.



Recruiters who understand the significance of these transferable skills have a considerable advantage, as they can attract candidates who may not have industry-specific experience but do possess these crucial competencies. The key is to look beyond conventional qualifications and experiences and identify how candidates’ past experiences translate into potential competence in a new role.

For instance, a candidate with a background in teaching might not have direct experience in a corporate setting, but they may have honed vital skills like communication, leadership, and conflict resolution. Similarly, a former athlete might have mastered the art of teamwork, discipline, and stress management, all of which are beneficial in any work setting.

Implementing an inclusive recruitment strategy that values transferable skills broadens your pool of potential candidates. It enables tapping into an array of diverse and talented individuals who can bring fresh perspectives and innovative ideas to your organisation. By highlighting the importance of skills you are looking for in job postings and interviews, companies can attract a more diverse range of candidates.



In the evolving panorama of the job market, soft skills have emerged as a key determinant in attracting a more diverse pool of candidates, particularly those with transferable skills. These non-technical, subjective skills reflect a candidate’s personality traits, social cues, and communication abilities, and thus, are highly transferrable between industries and roles.

Unlike hard skills, which are often industry-specific and acquired through formal education or on-the-job training, soft skills are universally applicable across job sectors. These skills, such as communication, problem-solving, leadership, and adaptability, are valuable in any role a candidate might pursue.

Focusing on soft skills during recruitment can attract a wider range of applicants. By prioritising these abilities, companies are not restricting their potential talent pool to those with a specific set of technical skills. Instead, they open the doors to candidates who may excel in problem-solving, teamwork, or creativity, even if they come from a different industry or sector.

Moreover, candidates with strong soft skills are often more adaptable to changing business landscapes. They can effectively communicate, manage their time, work as part of a team, and navigate through challenging situations. These are competencies that can’t be easily taught and are highly desirable in the modern workforce.

Learn more about soft skills in our article here.



In an increasingly competitive job market, companies must not only seek out candidates with the right balance of specialised and transferable skills, but also present themselves as attractive places to work. One effective way of achieving this is through offering comprehensive, quality training opportunities.

By providing a clear pathway for skill development, businesses can attract a wider pool of candidates, particularly those with a variety of sought-after skills. These candidates, while they may lack specific industry knowledge, bring a diverse range of experiences and perspectives to the table. Their adaptable skill set, ranging from project management to communication and leadership, can be moulded and enhanced through tailored training programmes.

Moreover, training opportunities signal to prospective employees that the company not only invests in their professional growth but also values their contributions. This can be a major draw for top talent seeking supportive and nurturing work environments that foster career development.



A compelling corporate culture is increasingly becoming a critical factor for companies keen to attract top talent in today’s competitive job market. A positive and nurturing environment not only fosters employee satisfaction and productivity but also acts as a magnet for prospective candidates possessing valuable skills.

Transferable skills, such as problem-solving, leadership, communication, and adaptability, are universally applicable across various industries and roles. Candidates with such skills are highly sought after, as they bring versatility and the potential for innovation.

One of the ways a positive corporate culture attracts such individuals is by demonstrating an environment that values growth and learning. By creating opportunities for professional development, companies can attract individuals who are keen to leverage and further develop their skills.

In essence, cultivating a positive and supportive corporate culture can serve as a powerful tool to attract candidates with sought-after skills. Thus, companies striving for success should consider the significant impact that their corporate culture has on their talent acquisition strategies.


If you are looking for a recruitment agency to help you fill vacancies, then look no further than Pure Staff. We’re a nationwide recruitment agency and employment business helping both job seekers and businesses find potential matches for jobs and vacancies.

Contact us today to find out more about our services and how we can help you find candidates for your business.

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